Here are the latest Comscore Internet Dating Rankings from Oct, 2011 in the US based on monthly unique visitors to the sites.
1 – Match.com sites (5,392,000) – Yahoo Personals is now owned and operated by Match, MSN Personals and Love@AOL.
2 – PlentyofFish (3,849,000) – Free dating website also known as POF.com.
3 – eHarmony (2,200,000)
4 – Speeddate (2,137,000) – Fast growing property with great chat features.
5 – People Media Sites (2,064,000) – This is now owned by Match.com and includes properties like BlackPeopleMeet.com and SeniorPeopleMeet.com which are both partnered with AOL.
6 – Zoosk (1,579,000) – They grew fast with a social media applicationffffff
7 – OK Cupid (1,309,000) – Also owned by Match.com now. %100 Free dating site.
8 – Mate1 (1,029,000)
9 – DateHookup (1,021,000) – Free dating site with steady growth operated out of Sacramento, CA
10 – Spark Networks (958,000) – JDate.com is their main site but they own and operate other ethnic, religious and niche dating sites.
Below are the Hitwise Top Free Dating Sites in the US from August, 2011:
1 – PlentyofFish
2 – Adam4Adam – free gay dating site
3 – DateHookup.com
4 – OKCupid
5 – WooMe – recently acquired by Zoosk so most likely won’t be free anymore.
I always take the Hitwise and Comscore industry numbers with a grain of salt as they are generated by estimation algorithms and don’t necessarily reflect actuals. If you visit the about us page on Speeddate.com they reported over 7M monthly uniques back in April. Another tool that shows a pretty good picture of site growth and traffic numbers is compete.com which I use to see if there are new movers in the dating industry. This is just a landscape picture of sites in the US and if you look in Canada you’ll see sites like Lavalife.ca and Meetic.co.uk in the UK on the top of the lists. Good luck on your search for love online!