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White Label Dating Technology

September 22nd, 2008 · 7 Comments

Are you a dating domain poacher and are sitting on a few valuable dating related domains but don’t have the resources to build out or maintain an online dating site? I have scoured around looking for a few of the best of breed businesses to work with depending on whether your domains are international, geo-specific or general category domains.

We’ll start with a company, Relationship Exchange, that has been doing white label dating for quite sometime. They are owned and operated by Vintacom Media group up in Canada and is their private brand and also runs off of their platform. You can find a ton of partner information on their corporate site at:

A new contender in this space is They are growing fast in the UK market targeting newspaper websites that are losing advertising dollars by the day and other portal and entertainment based sites. Since Internet World 2008 in May they have launched 482 new sites. Their database has also increased by 175% and revenue has grown by 58% month on month. Pretty impressive stats.

The 3rd company that does a great job at niche related domains in the Military, Seniors, BBW Singles, Pet Lovers, Active Singles, etc is Tango Wire. They don’t have a private brand but instead focus on the technology side of their business. We use them to promote our partnership domain. All of the other Army, Navy, and Military Singles partners contribute to our conversions as all of the profiles are in the same walled garden and as we send in new profiles we are adding to their databases and vice versa. They handle all billing and customer service related issues and offer easy to use customizable templates to setup your home page.

If you want to sell or auction off your domains then some good services to use are and that have several auctions a year at different domain conferences across the world. You have to submit your domains for review and acceptance into their auctions so they usually only take premium domains. will act as your domain broker and you can actually list an asking price and your domain will then appear in their marketplace for purchase. We have bought and sold many domains from these services and they are all highly respected companies in the industry.

added 12/29: I just came across a UK based white label dating service: Easy Date White Label Dating. They are the company behind the popular UK dating site and


Tags: Dating Industry News

7 responses so far ↓

  • 1 Kai Gram // Nov 6, 2008 at 7:32 PM

    I’m interested in becoming afilliated with TangoWire. The above URL belongs to me. However, I would need for them to handle all billing and customer service related issues and an easy to use customizable template to setup my home page. I saw your Military-Singles home page and it is very much to my liking. Please advise as to how I can partner with TangoWire. Thanks

  • 2 admin // Nov 7, 2008 at 11:24 AM

    You have a good domain but might want to be careful that you don’t get mixed up in a trademark dispute as there is another company called “A Foreign Affair” that has been online since the mid-90s. Here is the page that you can contact TangoWire:

    They can handle all of your customer service and billing and have a pretty healthy database for each niche they service.

  • 3 adam // Dec 25, 2008 at 5:52 PM

    what do need to do to become an affilate to white label dating? where is the header hosted etc who is responsible for any customer disatisfaction they need me to do a custom header and footer if so i can do this but i`m puzzled by it all what do i do exactly??

  • 4 Anonymous // Dec 30, 2008 at 8:16 AM

    Hello, could you tell me if there is any white label solution in the market where you are able to fully customise the language. I have not found it so far, and the problem is that the ones in the market are all right for the english market but not for the rest. In case you know of any, please let me know. Thank You and best regards.

  • 5 John Looney // Mar 13, 2009 at 8:08 AM

    Hi All

    I`m a manager at a white label department with EasyDate.
    Launched commercially in the UK in 2002, today we a re ready to provide a wide range of opportunities for you, dear webmasters!

    Glad I found the lovesites because it is a great place to share the abilities we create for affiliates and webmasters working in a dating sphere.

    Hope to get new ideas and partners here for development and cooperation!
    PS: enjoy our 100% revenue share!

  • 6 Chris // Oct 15, 2009 at 9:01 PM

    After looking into many options I decided to go for World Dating Partners for my site: since they’re straight forward, have a fantastic site statistics and offer lots of material to market your site if (like me) you’re the new kid on the block. I’m also looking into EasyDate (John Looney please get back to me) since their sites have that kind of “Good Looks” I’m looking for. I will return and post an update after (and if…) a relationship with ED will be established.

  • 7 Lisa Moskotova // May 2, 2010 at 2:42 AM

    Dear All,

    I am a COO at – the top International white label platform and affiliate network, and we are the only truly international solution on the market. We currently offer 10 languages and are adding more every day – all the translations made by the native speakers, so if you want your site to be truly international, and you want to benefit from lower acquisition costs on non-English speaking markets, please get in touch!

    We have a fully customisable system, the best reporting in the industry, and offer very high commissions too.


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